Rollie Pirkl Named CFO at Sierra Vista 
Ron Yukelson 
Thursday, 01 December 2011 

Rollie Pirkl has been named Chief Financial Officer at Sierra Vista Regional Medical Center. In that capacity he will oversee all financial, accounting, admitting, case management, information systems, health information systems and materials management functions at San Luis Obispo County’s largest hospital and second largest private employer. He began his duties December 1.

“In Rollie Pirkl we have found an innovative financial executive with more than 30 years of experience in health care,” said Candace L. Markwith, Sierra Vista’s Chief Executive Officer. “More importantly, we also get a person whose personal value set will be conducive to his success at our hospital and within the community.”

Most recently he served for three years as the Chief Financial Officer at JFK Memorial Hospital in Indio and the previous two years as CFO at Community Hospital in Los Gatos. Prior to that he was Service Area, Director of Finance for Catholic Healthcare West’s Bay Area Region and also spent 19 years at Redding Medical Center.

He holds a Bachelor of Arts in Business Administration from Dickinson State University in Dickinson, ND. Pirkl was a long time member of the Healthcare Financial Management Association and also served as President of the Pacheco Union School District Board as well as the treasurer of that school district’s Parent Teacher Group.